
What Every Dentist Should Do Before Starting Their Own Practice
Aug 05, 2025Opening your own dental practice is one of the most exciting and daunting career moves you can make as a dental professional. It’s the difference between working in a business and owning one. Whether you're just daydreaming or deep into planning, here are four foundational steps to help you prepare for a successful launch.
1. Do Your Research
Before you invest in equipment or scout locations, invest in knowledge.
Start by connecting with other dentists who have already opened their own practices. Learn from their successes and their missteps. Ask candid questions about what they'd do differently, how they handled startup costs, and which systems they wish they’d put in place from the start.
It’s also smart to expand your business education. Look for CE courses and resources on dental practice management, marketing, financial planning, and leadership. Understanding the business side of dentistry is essential for long-term success.
Tip: Follow dental entrepreneurs on social media, listen to dentistry business podcasts, and subscribe to newsletters from dental consultants.
2. Save More Than You Think You’ll Need
This might not be the fun part, but it's critical.
If you’re transitioning out of an associate role, aim to save at least one year of personal living expenses, plus enough capital to support your practice through its startup phase. This includes rent, equipment, salaries, insurance, software, marketing, and more.
Having a financial cushion gives you breathing room to grow at a healthy pace instead of making rushed, short-term decisions under pressure.
Tip: Talk to a dental CPA about how to structure your financial plan, including tax planning and loan strategy.
3. Build a Real Business Strategy
You’re not just opening a dental office, you’re launching a brand, building a team, and entering a competitive local market.
Take time to build a clear, thoughtful strategy. Your business plan should include:
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Mission statement: Why does your practice exist, and what sets it apart?
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Services: What specific treatments or specialties will you offer?
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Target market: Who is your ideal patient, and how will you reach them?
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Startup budget: From build-out to branding, account for every cost.
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Timeline: What needs to happen month by month before your doors open?
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Growth plan: How will you attract, retain, and serve patients sustainably?
This step isn’t about perfection. It’s about clarity and direction.
4. Partner with Experts
You don’t have to do it all alone, and you shouldn’t.
Surround yourself with trusted partners who bring expertise where you need it. This could include a:
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Dental-specific attorney to review contracts
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Designer to create your branding and signage
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Marketing strategist to generate local visibility
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Consultant or coach to guide your launch process
The most successful practice owners know when to delegate and who to trust.
Starting your own practice is a big leap, but it’s also a powerful opportunity to shape your future on your terms. With the right preparation, guidance, and mindset, you can build something that reflects your values, serves your patients, and brings you long-term professional satisfaction.
Ready to get started? Whether you're dreaming, planning, or in full build-out mode, we’re here to help.
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