Are you a dental practice owner recommending treatment plans for over $8,000? Are you ready to finally see a return on your clinical CE investment?
INTRODUCING:
A consultative sales approach for dentistry designed to help you build exquisite patient relationships, provide optimal care, and encourage your patients to accept the treatment plans that you believe in as their dental care provider.
As a dental practice owner, do you struggle to get your patients to accept treatment plans that are not fully covered by insurance or are disallowed for cosmetic reasons? Does their reluctance to accept your treatment plan lead to less than ideal care in your office?
SOUND FAMILIAR?
As dentists, it’s natural to focus solely on providing optimal care to your patients, but where do sales fit in? How can you master the art of dental sales, without being “sales-y?”
This one-of-a-kind team and doctor training program will help you build deep patient relationships and trust while providing the highest quality care to your patients.
The development of trust with your patients
will help you easily improve accepted treatment with your patients for more ideal and optimal care, all while increasing your bottom line, sales, and revenue.
An Overview
What You'll Learn
The ethical, empathetic, and enthusiastic consultative sales practice to help you operate in a concierge mindset. Help each person who enters into your care understand the reality of their situation and appreciate the benefit of the treatment plan and dental technology you recommend.
The Outcome
Guide your patients down a self-directed path to health, wellness, and attractiveness in their dental care journey.
What It's Not
Patient Concierge Institute is NOT just a system for working with patients, but a process of advocacy and influence that builds a foundation of success in every patient encounter.
Our Mission
At the Patient Concierge Institute, our mission is to raise the BAR (Bold, Ambitious Results) by transforming the way doctors and teams approach patient communication, treatment acceptance, and practice growth.
This program isn't just about getting more "sales." It’s about closing the gap between your current reality and the future vision you have for your practice.
We help practices move from:
✓ High stress to high trust.
✓ Overwhelm to clarity.
✓ PPO dependency to fee-for-service freedom.
✓ Disengaged teams to empowered, drama-free cultures.
✓ Good systems to great results.
What do Bold, Ambitious Results look like?
✓ Increased production and collections by $1.1 million in just one year.
✓ Transitioned a doctor from 4 clinical days to 3 while increasing production and collections month after month.
✓ Grew a startup from $300K in year one to $1.9M in just 2.5 years.
✓ Supported a doctor during the 2020 shutdown who still went on to have his best financial year ever!
✓ Coached multiple practices in creating patient-centered, optimal care enrollment systems.
✓ Transformed team engagement and leadership mindset to reflect the doctor’s core values.
✓ Guided doctors in implementing new procedures without disrupting workflow.
✓ Helped teams communicate with empathy, leading to higher treatment acceptance and better care.
✓ Successfully transitioned PPO-heavy offices to partial or full fee-for-service models.
Whether your practice is thriving or you're ready for a reset, PCI helps you implement strategic, sustainable systems that support both clinical excellence and long-term success.
Meet your Trainers
Dee Dee Reid
Dee Dee Reid is a renowned dental industry coach with over 30 years of experience in the field. Dee Dee's coaching philosophy is rooted in the belief that every dental practice is unique and requires a customized approach to achieve success. With a highly collaborative and flexible coaching approach, she takes the time to understand each client's practice, goals, and challenges before developing a personalized coaching plan and working closely with them to ensure they achieve their desired outcomes.
Dee Dee's coaching approach is tailored to each client's individual needs while providing practical strategies to help them increase revenue, improve patient satisfaction, and build a strong team culture.
As a former dental office manager, dental assistant, and treatment coordinator, Dee Dee has an in-depth understanding of the challenges that dental practices face. Her extensive knowledge of practice management, patient communication, and team leadership has helped numerous practices achieve sustainable growth and success.
Danielle Borell
Danielle Borell is a dedicated professional with 28 years of diverse experience in the dental field. For the past 22 years, Danielle has been an integral part of a prominent dental practice, where she continues to excel and grow. Danielle's journey in her current office began as a clinical assistant. Working closely with a knowledgeable and visionary doctor, she had the opportunity to accompany him to numerous courses over the past two decades, expanding her expertise and skills. She embraced the philosophy of comprehensive care and concierge treatment, which, when combined with her own professional development and dedication to patient satisfaction, allowed her to advance from a clinical assistant to a neuromuscular assistant, and eventually to a dentomandibular assistant. She now works as a treatment coordinator and is the first point of contact for new patients.
During consultations, Danielle takes the time to understand patients' needs, educate them about their options, and provide guidance and empathy. She ensures that all possible treatment options are presented, empowering patients to make informed decisions about their oral health.
With her optimistic and creative mindset, Danielle Borell continues to make a significant impact in the field of dentistry. Her unwavering dedication to patient care, combined with her diverse skill set and passion for art, sets her apart as a compassionate and highly capable professional in the dental industry.
Program Features:
Hands-on training.
Personalized coaching for your dental sales team.
Interactive workshops.
Role-playing exercises.
Real-world scenarios.
What’s Included:
1.5 days in-office sales training.
½ day of custom implementation.
Onboarding meeting with Doctor.
3 months of Implementation Support Subscription ($1500 value).
Video recordings of trainer live with 2 patient consults.
Video recording of employee live with 1 patient consult and 1:1 coaching.
Downloadable workbook.
Throughout this immersive, in-office program, we’ll work to implement this proven, ethical sales approach to patient acceptance of care.
Empower your team, increase ROI, and create a culture of results while humanizing your dental practice.
Effective sales techniques.
Consultative selling methods.
Relationship-building strategies.
